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Simple Steps Autism

The Online Teaching Platform for the treatment of Autism Simple but effective tools based on the proven science of ABA

Privacy Policy

Simple Steps (“Simple Steps” “we,” “us,” “our”) knows that you care how information about you is used and shared. This policy describes what information we collect when you visit our site(s) and how that information is used.

Information We Collect

We collect two types of information at our site, and we collect it in two different ways.

The two types of information we collect are general information and personal information .

  • General information includes non-personal information from visitors to the site (such as the time of day the site is accessed, the IP address of the visitor, the site from which the visitor comes or the site to which the visitor goes after leaving our sites, which pages of our site the visitor visits, etc.), information in aggregate form (such as statistics relating to the number and frequency of visitors, which pages are visited most frequently), and information in de-personalized form (such as the number of visitors of a certain gender or age, or the number of visitors from a certain region, etc.). If you have provided us with personal information, general information can be coupled with your personal information, or it can be de-coupled from your personal information.

  • Personal information is specific to you and includes such things as your e-mail address, name, and mailing address. This type of information is sometimes called “personally identifiable information.”

The two ways in which we collect information are by you directly providing the information, or by us indirectly monitoring and collecting the information.

  • Information you directly provide refers to any information that you actually input into the site and provide to us. For example, when you register to access various portions of the site, you are required to provide certain information (such as name, email address, username, password, content you post, etc.), and when you subscribe to various services on the site, you are required to provide certain additional information including credit card information, billing address. All personal information is stored securely using appropriate physical, electronic, and managerial procedures. We do not store financial information. We use Paypal to process all payments, which offers a highly secure environment for your transaction details. Please see our security section below for more information.

  • We also collect information indirectly through the use of cookies and web beacons and other similar means. A cookie is a small file that is stored on a user’s computer for record-keeping purposes. Cookies can store both information you provide as well as general information and performance data. Cookies may be placed on your computer by Simple Steps or by third parties that provide content on our site (e.g., advertisers, business partners, etc.). Web beacons are similar to cookies and can be used to monitor a user’s activities. Simple Steps may use web beacons to monitor the number of people using the site, number of people opening e-mails sent from Simple Steps, or other data collection.

How We Use Information We Collect

Simple Steps uses general information and performance data that has been de-coupled from any personal information for a broad range of purposes. For example:

  • We may use de-personalized performance data to help assess the effectiveness of various training materials and may use the results of these assessments to improve those training materials;

  • We may use de-personalized general data to determine characteristics of visitors to our site, which characteristics may be used to improve our site and services or to better market our services; and

  • We may provide any of this data to unaffiliated third parties for the same or similar uses (e.g., we may provide de-personalized performance data to unaffiliated third parties, such as research institutions, universities, hospitals, physicians or clinicians, who may use that data for research and other purposes).

Personal Data

Simple Steps uses personal information we collect to provide you with information, products or services you order or subscribe to. Where the information, product or service is one that is offered on our site but provided by a third party, we will provide your personal information to that third party solely for the purpose of providing you the information, product or service that you ordered. Unless you authorize us to, as further discussed below, the third party will be instructed not to use your information for the purpose of offering you any other information, product or service.

We may also use personal information that is coupled with general information and performance data to improve your experience on our site by providing you with information that is relevant to you.

Simple Steps may also use personal information we collect (including any corresponding general information and performance data) to provide you information about other information, products or services offered by Simple Steps. If you do not wish to receive these kinds of communications, you can opt out by sending an email to or by changing your profile on the site.

Simple Steps will not provide personal information we collect (excluding associated general data and performance data) to third parties, including our affiliates and including unaffiliated third party business partners, to enable them to provide you information about their information, products or services.

Simple Steps may provide any of the above information to our service providers, but our service providers will be instructed not to use the information for their own benefit, they may only use the information as necessary to provide services to Simple Steps.

Finally, some of Simple Steps business partners, including advertisers, use cookies on the site, but Simple Steps has no access to or control over these cookies. This privacy policy covers the use of cookies by Simple Steps only and does not cover the use of cookies by any advertisers.

How We Use Publicly Posted Information

The site may allow you to contribute content to one or more publicly accessible blogs, forums, or groups or to communicate by means of online functions. Any information you contribute to these public forums is, by design, open to the public. What you have written may be seen, disclosed to or collected by third parties and may be used by others in ways we are unable to control or predict, including to contact you for unauthorized purposes. As with any public forum on any site, this information may also appear in third-party search engines like Google, Yahoo, MSN, etc. Any information you provide via any of these public forums is not subject to this privacy policy, and instead, is subject to the license provided for in the Terms of Use.

How We Use Feedback to Simple Steps

Simple Steps has feedback functionality on the site that allows you to submit comments, suggestions, or bugs found. Simple Steps may collect your name or username and email address to follow up with you or thank you for a suggestion.

This privacy policy does not apply to content, business information, ideas, concepts or inventions that you transmit to us. If you want to keep content or business information, ideas, concepts or inventions private or proprietary, do not send them to Simple Steps. By sending them to Simple Steps, you are expressly authorising Simple Steps to use this information in any manner deemed appropriate by Simple Steps.


Simple Steps cares about protecting the security and integrity of your personal information. To that end, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and help prevent unauthorized access, maintain data security, and correctly use the information we collect online.

Our Store uses SSL (Secure Sockets Layer) technology which is the industry standard for secure commerce transactions. It encrypts all of your personal information including credit card number, name, and address, to prevent it from being read as it travels over the Internet.

When you place orders or access account information, we automatically send you to our secure server, providing your browser accepts SSL encryption.

Information Provided to Third Party sites Linked to Our Site

This site may contain links to other sites. Simple Steps is not responsible for the privacy practices of such other sites. Simple Steps encourages users to be aware when they leave our site and to read the privacy statements of sites they link to. This privacy policy applies only to information collected on our site.

Correction/Updating of Personal Information

If you wish to change any personal information you have provided, you may do so via the site.

Business or Asset Transfer or Sale

Simple Steps business, or portions thereof, may be sold or otherwise transferred to third parties through various means (e.g., sale of stock, sale of assets, merger, etc.). In such transactions, Simple Steps may, and likely will, transfer information collected through the site, or give the acquirer a license to use that information. Simple Steps will make a reasonable effort to provide notice on the site.

Release of Information for Legal Reasons

Simple Steps may release information concerning your use of Simple Steps (including, but not limited to, posted Public Content, registration information, and network records) when it believes in good faith that such release is appropriate to comply with the law (for example, pursuant to a statutory demand, subpoena, warrant, or court order), to protect against fraudulent, abusive or unlawful use of the site, to protect Simple Steps’ rights or property, enforce any contract between you and Simple StepsRethink, or if Simple Steps reasonably believes that a situation involving danger of death or injury to any person requires disclosure.

Protection of Minors

Use of this site is not intended for children . Children under the age of 18 are not permitted to register on this site or purchase subscriptions, or use any functionality for which registration or subscription is required. Simple Steps will not knowingly collect information from these children. If your child has submitted personal information and you would like to request that such information be removed, please contact us at Any information submitted by a child under the age of 18 onto a public forum controlled by Simple Steps will remain public until we have been notified of such publication and have had reasonable opportunity to remove that information accordingly.

Changes in This Privacy Policy

Simple Steps may change this policy at any time, and the current version is always available to you. If we decide to change this privacy policy, we will provide you with notice of such a change. Your continued use of the site will be deemed your agreement that your information (including information collected in the past) may be used in accordance with the new policy. If you do not agree with the changes, then you should stop using the site, and you should notify us that you do not want your information to be used in accordance with the changes. The date of the last revision appears below.

Contacting Simple Steps

If you have any questions regarding our privacy policy or the Simple Steps website and product, please contact us using the details below:


Tel: 028 9032 4882


PEAT, Innovation Factory, Unit 2.19, 385 Springfield Road, Belfast BT12 7DG

Revision Date: 10/02/11